2014 Lender Lists:
Cash Central @ www.cashcentral.co.uk
The Cash Central UK brand at www.cashcentral.co.uk will be examined in this post today. Unfortunately, when proceeding with an application it was stated that they were currently not accepting new applications. Whether a service closure is imminent remains unclear at this time. They are still taking customers on via their primary web address of www.cashcentral.com (USA clients). This payday loan business was formed way back in the year 1996. The switch here to Britain appears to have been made in 2012 and although they aren’t currently processing leads, the Cash Central loan details will be provided here should they be back trading again soon.
They lend amounts based on your income level. There was a time when they headed £100 to £600 that would likely have been the entire range. The interest has always been competitively charged at the rate of £25 per £100. There was also a same day transfer fee, but this was just £1. Customers can manage their loan securely at www.cashcentral.co.uk. BCCA membership was took on soon after they launched. They had quite unusual operational hours in place of 3pm to 11.30pm during working days only. The experience and competitive pricing has been a good reason why Cash Central has found such success Stateside.
They previously offered a Premiere Membership scheme that granted 10% future loyalty discounts after customers had repaid 5 loans with them. This might not sound like much, but it would turn a total £26 per £100 monthly sum into £23.40 that would be one of the top market rates. It may be the case that this lender has struggled to adapt in this highly competitive local industry. One thing of note is that they haven’t been an active advertiser that would have played its role. In comparison, other American owned brands such as PaydayUK, QuickQuid and Sunny Loans are injecting stacks of money into their advertising channels.